Accepting bookmarks, not bookings
![[vauliys.com]](./asset-suite/logo-primary.svg){kind=logo}
Accepting bookmarks, not bookings
VAULIYS | BRAND IDENTITY
Vauliys is a creative reflection of who I am, combinding my love of reading and art into a single brand identity. As I grew, so did Vauliys, and as it evolved, the branding identity needing to evolve with it. This portfolio was designed to reflect that growth while highlighting my work and not being overshadowed by the branding.
The refreshed visual identity is intentionally subtle, with a restrained colour palette allowing the portfolio projects to remain the primary focus. The brand is inspired by the creative process using hand drawn sketches and a strucutured grid with a custom selection tool inspired by Adobe Illustrator, a subtle nod to the design tools behind my work.
